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PulpoAR
About Tool
PulpoAR is built to modernize how customers shop for beauty and personal‑care products by offering realistic virtual try‑ons and skin/hair simulations rather than relying solely on static photos or physical testers. Users can upload a photo, use live camera feed, or interact via smart mirrors or mobile/desktop web and see how makeup, hair color, nail polish, or other beauty items look on their face, hair, or nails. For retailers and brands, PulpoAR streamlines product discovery, makes shopping more interactive, and reduces uncertainty about fit or look which can boost conversion rates, reduce returns, and enhance customer satisfaction. Because it works both online and in‑store, it bridges digital and physical retail experiences seamlessly.
Key Features
- Real-time virtual try‑on for makeup, hair color, and nail polish with AR overlays on live camera feed or uploaded photos
- AI‑powered skin diagnostics and shade-finding: suggests foundation, concealer, blush, or other product shades matched to the user
- Support for multiple platforms mobile web, desktop web, mobile app, smart mirrors, and social media filters
- Customizable brand integration: retailers can embed PulpoAR’s widget or SDK in their e‑commerce website/app
- Analytics dashboard for businesses track user try-ons, engagement, conversion metrics, and product performance
- Touch‑free, hygienic in‑store option via smart mirrors
Pros
- Improves user confidence customers can see how products will look on them before buying
- Reduces reliance on physical testers better hygiene and less waste
- Useful for both online shopping and in‑store experiences
- Helps brands increase engagement, conversions, and reduce return rates
- Offers personalized shade matching and recommendations
Cons
- Virtual try‑on realism depends on camera quality, lighting, and proper user-photo conditions
- Brands need effort to integrate SDK, set up assets, and configure smart-mirror or customization
- There may be occasional mismatches in skin tone, product texture, or lighting across devices
- Advanced campaigns and in-store installations can be costly and require technical setup
Who Is Using?
- Beauty brands and retailers selling makeup, hair color products, nail polishes, and cosmetics
- E‑commerce websites aiming to increase conversions and improve user experience
- Brick‑and‑mortar stores using smart mirrors or in‑store displays
- Marketing teams creating interactive AR filters for social media and mobile web
- Consumers wanting to preview cosmetics or hair/nail products virtually before purchasing
Pricing
PulpoAR is offered primarily as an enterprise/brand-facing solution. Pricing depends on factors like the number of SKUs, integration type, usage volume, and required customization. Brands usually request a demo or quote to get a plan tailored to their needs.
What Makes It Unique?
PulpoAR combines augmented reality try-on, AI-based skin tone & shade matching, and multi-channel deployment into a unified platform. It emphasizes realism, personalization, and skin/hair diagnostics bridging the gap between experimental try-on and realistic preview. For brands, it offers a full visual-commerce and analytics ecosystem.
How We Rated It
- Ease of Use: ⭐⭐⭐⭐☆ — simple try-on for users; setup requires some effort for brands
- Features: ⭐⭐⭐⭐⭐ — makeup, hair, nails, shade-matching, analytics, multi-platform support
- Value for Money: ⭐⭐⭐⭐☆ — investment can pay off via improved conversions and reduced returns
- Utility for Beauty & Retail: ⭐⭐⭐⭐⭐ — especially useful for cosmetics and beauty retail
PulpoAR is a powerful AR + AI platform that brings virtual try-on, skin diagnostics, and personalized beauty recommendations into one seamless experience. It offers shoppers a way to preview looks before buying, reducing guesswork and improving satisfaction. For businesses, the platform enhances engagement, conversions, and customer confidence making it a compelling tool for modern beauty retail.

